Video snacking – watching short, on demand Internet video over your lunch hour. Lunch Is The New Prime Time Nielsen has released new research that identifies “video snacking” as a real trend. Internet video viewing peaks during lunchtime hours on weekdays: Streaming activity at the top network TV Web sites peaks during the weekday lunchtime […]

During the keynote at the National Association of Television Program Executives’ Conference, NBC-Universal President Jeff Zucker said that the network has notice a midday bump in online video viewers, and it wants a piece of the action. “We’re also seeing new forms of media consumption,” said Zucker, “like something our research department calls ‘video snacking’‚Äîa […]