Posts Tagged ‘ the future of radio ’

Podcasting Creates ‘New Revenue Streams’ For Radio Companies

Mar 9th, 2009 | By | Category: Making Money with Podcasts, Podcasting

John Hirst, head of global content and podcasts with the UK’s Global Radio group, says that podcasting has the potential to “create new and lucrative revenue streams” for newspaper, radio and television businesses. Global Radio has over sixty stations throughout Great Britain, including syndicated brands Capital Radio, Classic FM and LBC, and purports to have […]



Adam Carolla Podcast Makes Radio Irrelevant

Mar 1st, 2009 | By | Category: Featured Story, Making Money with Podcasts, Podcasting

It looks like the Adam Carolla Podcast may do to radio what Nine Inch Nails did to the music industry – make it irrelevant.

On Friday, February 20th, Adam Carolla’s radio show left the airwaves, as part of a format switch.

Four days later, Corolla had a hit podcast.



Carolla Declares Terrestrial Radio ‘Heading For The Sh*tter,’ Launches Daily Podcast

Feb 24th, 2009 | By | Category: Audio Podcasting, Podcasting

Nationally syndicated radio show host Adam Carolla was recently, unceremoniously, fired when the station he broadcast from, Los Angeles’ KLSX 97.1 FM, changed its format to a pop music station. Declaring that terrestrial radio is “heading for the sh*tter,” Carolla has launched a free daily (Monday – Friday) podcast. “For now, it’ll be very stripped […]



Dedicated Podcast Audience Up 300%

Aug 29th, 2008 | By | Category: Featured Story, Podcasting, Podcasting Research, Podcasting Statistics

Podcasting continues to grow by leaps and bounds, with the total audience for podcasts increasing by 58% in under two years.

The dedicated podcast audience – those that download podcasts every day – has gone up 300% in the same time.



Future For Radio “Bleak”, Despite Growth Of Online Revenue

Aug 22nd, 2008 | By | Category: iPods & Portable Media Players, Making Money with Podcasts

The Radio Advertising Bureau has reported its latest revenue numbers, and, it looks “bleak” for the future of traditional radio. On-air revenue dropped 7 percent in the first half of 2008. While other revenues, from the Internet and other sources, are growing at a healthy rate, they are not enough to balance plummeting broadcast revenues. […]



Radio Survey Finds Audience For Podcasting Up 87%

Apr 21st, 2008 | By | Category: Podcasting Research, Podcasting Statistics

According to the most recent Tech Poll from radio research firm Jacobs Media, the audience for podcasts is up 87% year to year among rock radio listeners. Here are some of the highlights of their research: New technology continues to rapidly move into radio listeners’ lives. This year, the “big gainers” in terms of occupying […]



Audience For Audio, Video Podcasts Way Up

Apr 16th, 2008 | By | Category: General

The audience for podcasts is way up, according to the latest research by Arbitron/Edison Media Research. Their study, The Podcast Consumer Revealed, found that: The audience for audio podcasts grew 38% in the last year; The audience for video podcasts grew 45% in the last year; About 30% of regular Internet users have downloaded a […]



Podcast Audience To Double In Next Two Years

Feb 4th, 2008 | By | Category: Podcasting Research, Podcasting Statistics

The US audience for podcasts will more than double in the next two years, growing from 6.5 million (active weekly downloaders) in 2007 to 14 million in 2009. According to a new report by eMarketer The total US podcast audience reached 18.5 million in 2007; The total audience will increase by 251% to 65 million […]