Posts Tagged ‘ research ’

Online Video Market To Reach $4.5 Billion

Aug 14th, 2008 | By | Category: General, Internet TV, Video

Worldwide online video revenue is expected to top US$4.5 billion by 2012, up from $1.2 billion in 2008, predicts research firm In-Stat. Much of that revenue is expected to come from online video rentals, with ad-supported online video making up a major part, too. Research Highlights: By 2012, 39% of adults in the US are […]



Internet Video Producers Making Money, Averaging $12 Per 1,000 Views

Aug 7th, 2008 | By | Category: Internet TV, Making Money with Podcasts, Podcasting Research, Podcasting Statistics, Video

Internet video producers are making money and averaging more than $12 per 1,000 views, according to a Web Video Study (pdf) by video distribution platform TubeMogul. Here are some of the highlights of the survey: More than half (51.1%) of those surveyed are making money with their videos. Of those that are monetizing their videos, […]



New Study Proves The Obvious: People Will Sit Through Ads To Get Free Internet TV

Jul 25th, 2008 | By | Category: Internet TV, Making Money with Podcasts, Video

Despite the success of Hulu, a lot of people seem to be struggling with the simple idea that people want free, ad-supported Internet television. A new survey may help change that. The survey (Ipsos) found that three out of four people are willing to watch some ads in exchange for free TV shows and movies. […]



Broadband Internet Audience To Hit Half Billion Within 5 Years

Jul 25th, 2008 | By | Category: Featured Story, Podcasting Research

The audience for broadband Internet media will grow to half a billion people within the next five years, according to new research from Gartner.

Numbers like this point out that the broadband audience is rapidly growing to be larger than traditional broadcast audiences.



When It Comes To Internet Video, The Long Tail Has A Short Shelf Life

Jun 18th, 2008 | By | Category: Internet TV, Podcasting Research, Podcasting Statistics, Video

Internet video service TubeMogul reports that viewing for Internet videos tends to peak early and drop quickly – suggesting that the long tail of Internet video has a short shelf life. They found that most videos get a quarter of their views within 4 days and half their views within just two weeks: In other […]



Broadband Internet More Important Than HDTV

Jun 16th, 2008 | By | Category: General

A survey of communications industry leaders suggests that customers now view high-speed Internet as more important than HDTV, digital phone service and other new technologies. Research company Pike & Fischer recently surveyed executives, engineers and consultants representing the cable, telephone, satellite TV, broadcast, and technology equipment industries, along with academics and government regulators in the […]



Google Isn’t Just Making Us Stupid; It’s Making Us Fat!

Jun 12th, 2008 | By | Category: General

Nicholas Carr, in the Atlantic this month, makes the case that Google, and the Internet in general, is making us stupid: “Over the past few years I’ve had an uncomfortable sense that someone, or something, has been tinkering with my brain, remapping the neural circuitry, reprogramming the memory. My mind isn’t going—so far as I […]



Edison Media On Why You Should Advertise In A Podcast

May 30th, 2008 | By | Category: Commentary, Making Money with Podcasts

In April, we reported on Arbitron/Edison Media Research’s latest report on the podcast audience.  At the time, we were struck by their stats for the podcast audience, which showed that the audience for audio podcasts grew 38% in the last year, and the audience for video podcasts grew 45%. Edison’s Tom Webster also has offered his take on […]



Want Fast Internet? Move To South Korea. Or At Least Delaware.

May 29th, 2008 | By | Category: Featured Story, General, Podcast Distribution

If you want a fast Internet connection, South Korea is the place to be, according to content delivery network Akamai. South Koreans are three times as likely as Americans to have broadband conections.

If moving to South Korea seems extreme, though, there’s always Delaware. Delaware topped the list of US states, with over 60% of connections occurring at 5 Mbps or greater.



Microsoft Makes Multi-Touch Interfaces Look Boring

May 28th, 2008 | By | Category: General

Microsoft today released a video, above, showcasing multi-touch apps developed for future versions of Windows. According to Microsoft: Touch is quickly becoming a common way of directly interacting with software and devices. Touch-enabled surfaces are popping up everywhere including laptop touch pads, cell phones, remote controls, GPS devices, and more. What becomes even more compelling […]