Future For Radio “Bleak”, Despite Growth Of Online Revenue
Aug 22nd, 2008 | By James Lewin | Category: iPods & Portable Media Players, Making Money with PodcastsThe Radio Advertising Bureau has reported its latest revenue numbers, and, it looks “bleak” for the future of traditional radio. On-air revenue dropped 7 percent in the first half of 2008. While other revenues, from the Internet and other sources, are growing at a healthy rate, they are not enough to balance plummeting broadcast revenues. […]
