Posts Tagged ‘ new media trends ’

UK Schools Dumping History For Twitter, Wikipedia & Podcasts

Mar 25th, 2009 | By | Category: Commentary, General

The Guardian reports that UK primary schools may soon dump studying things like the Second World War and the Victorians in favor of Twitter, Wikipedia and podcasts: The proposed curriculum, which would mark the biggest change to primary schooling in a decade, strips away hundreds of specifications about the scientific, geographical and historical knowledge pupils […]



Will Obama Turn WhiteHouse.gov Into A Social Media Site?

Mar 25th, 2009 | By | Category: General, Internet TV, Video

The President has introduced a new tool on WhiteHouse.gov, Open for Questions, which lets you submit  questions on the economy and vote on those submitted by others: “Open for Questions” is a new experiment for WhiteHouse.gov, the President’s latest effort to open up the White House and give Americans from around the country a direct […]



Advertisers Switching To Social Media

Mar 24th, 2009 | By | Category: Making Money with Podcasts

eMarketer reports that advertisers are switching to social media. “Companies are learning how to leverage social media and tap into the rising tide of consumers participating in social network sites, blogs, wikis and Twitter,” they note. The claim is supported by research from the Aberdeen Group, who found that nearly 2/3rds of the companies they […]



Media Giants Want Special Treatment In Google’s Search Results

Mar 23rd, 2009 | By | Category: Commentary, General

Ad Age has an interesting article today that looks at how big media companies are putting more and more pressure on Google to give them priority treatment -  above bloggers, microbloggers, podcasters and other indie media creators – in search results: Many publishers resent the criteria Google uses to pick top results, starting with the […]



Marketers Moving Their Advertising Dollars To Social Media

Mar 16th, 2009 | By | Category: Commentary, Featured Story

New Research shows that marketers are moving their advertising dollars from traditional media to social media.

Acording to Forrester, more than half of the marketers interviewed are planning to increase their social media budget during the recession.

And 95% of marketers are “bullish” on social media marketing.



Print Media Deathwatch: Seattle Post-Intelligencer Trades Newsprint For The Web

Mar 16th, 2009 | By | Category: Commentary, General

Print Media Deathwatch: Looks like Hearst is coming to grips with the idea that the traditional local newspaper is dead. They’ve laid off hundreds and shut down the Seattle Post-Intelligencer, pinning their hopes for the news organization on a “new type of digital business,” creating a business focusing on community news and local business advertising. […]



Clay Shirky On What Will Save Newspapers: “Nothing. Nothing Will Work”

Mar 14th, 2009 | By | Category: Commentary

Clay Shirky has published an interesting essay looking at the “unthinkable future” of news, where the Internet removes barriers to publishing and increases competition, making the traditional model of newspaper publishing beyond saving: If the old model is broken, what will work in its place?” To which the answer is: Nothing. Nothing will work. There […]



Readers To Local Newspapers: “We’re Just Not That Into You”

Mar 13th, 2009 | By | Category: Commentary, Podcasting, Video

Local news as we know it is dead. But that’s not the biggest problem facing newspapers today.  A bigger problem is that most readers are telling their local newspapers “I’m just not that into you”. According to the latest stats from Pew Research, fewer than half of Americans (43%) say that losing their local newspaper […]



Sirius iPhone App: Too Little, Too Late?

Mar 12th, 2009 | By | Category: iPods & Portable Media Players, Podcasting

Sirius announced plans today for an application to stream its satellite radio service to the Apple iPhone and iPod touch. Sirius XM CFO David Frear made the comments on its earnings conference call, which covered Sirius’ fourth quarter results. The company reported a fourth quarter net loss of $245.8 million on revenue of $644 million. […]



Technology Decimates Media In The Order Of Bandwidth

Mar 12th, 2009 | By | Category: Commentary, Digital Video Recorder, Podcasting, Video

Matthew Davidson, a blogging graphic artist and musician, made this great statement at his Stretta blog: Technology decimates media in the order of bandwidth. First, newspapers, periodicals, books. Text and pictures compress tightly, and are low bandwidth. Next comes audio. After that comes video. It’s a interesting statement, especially when you see the carnage going […]