Radiohead,¬†the poster-boy for¬†Internet music promotion,¬†is promoting its album, In Rainbows, with an hour-long canned Internet video that will premiere New Year’s Eve on Al Gore’s Current TV. The pre-recorded performance will include all of the tracks from In Rainbows plus some “other bits”, according to the band. The event will air on Current TV and […]

Online television just got sexy for advertisers. According to a new report by Experian Research Services, consumers are 44 percent more engaged in advertisements inserted into online television programs than they are with the ads in programs they view on traditional TV. Viewers are paying more attention to what they are watching online and this […]