Posts Tagged ‘ Hulu ’

Hulu Building Profitable Business On Long Tail Television

Jul 1st, 2008 | By | Category: Featured Story, Internet TV, Streaming Video, Video

Silicon Alley Advisor’s Michael Learmonth has an interesting analysis today about Hulu – calling it a consumer success, but still a small business.

“On the low end, we estimate that Hulu.com will generate close to the revenue generated by, say NBC.com, which is said to generate “tens of millions” in revenue this year. On the high end, Hulu would net $90 million in gross ad sales — in the same league as some estimates for YouTube.”

It’s a good analysis – but Learmonth misses a key difference between Hulu and YouTube….



Hulu Battling Ad-Blocking Software

Jun 18th, 2008 | By | Category: Internet TV, Video

Internet TV site Hulu is fighting back at users that use ad-blocking software, warning them that they need to disable the software. “This program is brought to you by Hulu’s advertising partners,” notes the site. “If you see this message repeatedly, you may need to disable your ad blocking software.” The video then resumes playing […]



Did Hulu Just “Kick YouTube’s Ass”?

Jun 17th, 2008 | By | Category: Internet TV, Streaming Video, Video

Mark Cuban has a must-read post over at Blog Maverick looking at Internet television service Hulu and Google‘s struggle to make its investment in YouTube pay off. Cuban argues that Google made a billion-dollar mistake buying YouTube, and that Hulu is “kicking YouTube’s ass”. It’s an interesting comparison, and one that may provide some insight […]



Hulu Getting Big Shows, But Not Big Audiences

Jun 12th, 2008 | By | Category: Internet TV, Streaming Video, Video

Internet research firm HitWise reports that, while Hulu is getting big shows, it’s not getting big audiences.  Hulu.com., the joint venture between Fox and NBC that provides streaming video content online, came out of beta on March 15 and has seen a steady share of US Internet traffic since: Alexa’s reach chart mirrors this: The […]



Hulu Gets Colbert, Daily Show

Jun 10th, 2008 | By | Category: General

The Daily Show with Jon Stewart & The Colbert Report are among the two latest additions to Hulu’s offerings. This could take Hulu’s traffic to another level, given the two shows’ popularity and late-night time slots. We’d still like to see Hulu fix its ad targeting and for it to work with set-top boxes to […]



Hulu Puts Search Into Embedded Videos

Jun 5th, 2008 | By | Category: General, Internet TV, Streaming Video, Video

Hulu today added a smart feature to its embedded videos: video search: We’ve just released a new feature that lets you search for videos from Hulu players that are embedded on blogs, social networking sites and similar pages on the Web. Your search results will appear directly in the Hulu video screen, and you don’t […]



Television Audience Plummeting As Viewers Move Online

May 19th, 2008 | By | Category: General, Streaming Video, Video

It looks like mainstream broadcasters will have to come to terms with YouTube, video podcasts and other Internet media or they’ll face the same fate as newspapers. TVWeek reports that this year’s May television ratings sweeps are a debacle: Low ratings during the February sweeps may have been a fluke due to the writers strike, […]



Classic Speed Racer Cartoons On Hulu

May 9th, 2008 | By | Category: General, Streaming Video

Excited about the new version of Speed Racer? Hulu has a collection of classic Speed Racer episodes available on demand as streaming video.



Traditional Commercials Don’t Work Online

Apr 7th, 2008 | By | Category: General

Earlier in the year, we noted that bad advertising is holding back online TV, citing the poorly targeted, overlong and disruptive ads on Hulu as an example. Anyone that thinks that you are going to sit through traditional television advertising when you’re watching online videos is out of touch, at best. This view is starting […]



Hulu Launches Free Internet Television Service

Mar 11th, 2008 | By | Category: Internet TV, Streaming Video, Video

Internet video site Hulu launches today, offering full-length episodes of more than 250 TV series, including Lost and The Simpsons, along with older hits like Buffy the Vampire Slayer. In addition, Hulu will feature content from the Warner Bros Television Group, Lionsgate and from sports leagues. According to the company, it has already attracted over […]