Beer, Blogs and Money
Jan 19th, 2009 | By James Lewin | Category: Corporate Podcasts, General, Making Money with PodcastsThe Times Online has an interesting story today about Scottish beer maker Brewdog, looking at how it used blogging to market their beers. Brewdog’s approach was smart and incredibly cheap – give bloggers free beer. Brewdog was struggling to sell its product until its co-founders hit on the idea of using the internet to market […]
