ADM Proposes Downloadable Media Audience Measurement Guidelines
Apr 21st, 2008 | By Elisabeth Lewin | Category: Audio Podcasting, General, Making Money with Podcasts, New Media Organizations, Video PodcastsThe Association for Downloadable Media, a recently-formed industry association “focused on creating standards and guidelines to support the continued and increasing monetization of downloadable media,” last week unveiled proposed guidelines for audience measurement at the ad:tech conference in San Francisco. The draft proposal is open for public discussion and comment for the coming thirty days […]
