Pew Internet released an interesting report earlier this week that looks at Teens and Social Media. According to Pew, more teenagers than ever are creating content online. Here are the highlights: 64% of online teenagers ages 12 to 17 engaging in at least one type of content creation, up from 57% of online teens in […]

Need to convince your company to get into video podcasting, an advertiser to experiment with Internet video ads, or just a reason to get vlogging? Here’s a reason: everybody is doing it. Horowitz Associates‚Äô Broadband Content and Services 2007 report offers an up-to-date set of stats on the use of broadband video among adult Internet […]

Net Applications has released the latest version of its Internet Operating System Marketshare report, and it reveals some interesting information about the popularity of Apple’s iPhone. After just five months on the market, the iPhone commands .09% of the marketshare of devices browsing the Internet. The iTouch adds another .01%. Together, Apple’s handheld Internet devices […]

Compete has published their latest stats for Total Time Spent Online – and they make clear that people are rapidly moving their attention from traditional media to online media. Time spent online is up by nearly 25% since last August. Here’s how Compete’s Jay Meattle characterizes the trend: “We are spending more and more time […]

The latest numbers from the Newspaper Association of America show that newspaper advertising revenue is plummeting as attention and ad dollars move online. The numbers are downright ugly: Total advertising expenditures at newspaper companies were $10.9 billion for the third quarter of 2007, a 7.4 percent decrease from the same period a year earlier. Spending […]

The New York Times highlights a growing trend – people are spending more time with online media and less time with television. Why are fewer viewers watching the new fall television series? Perhaps because they are too busy watching video online. As broadband service becomes more available at home, the growing prevalence of video programming […]

The Interactive Advertising Bureau (IAB) wants your input on a set of Rich Media Measurement Guidelines which determine at what point a rich media ad impression is counted. Members of the industry (advertising agencies, advertisers, online publishers and technology vendors) are encouraged to read the proposed guidelines and submit comments on the IAB site. After […]

Online ad revenues continue their unrelenting climb upward. The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers today announced that Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing yet another historic high for a quarter and a $1.1 billion increase, or 25.3 percent, over Q3 2006. All three quarters in 2007 have […]

Opportunity is knocking for bloggers, podcasters and video podcasters interested in making money online. The amount of money spent in the US on online advertising will nearly double in the next four years, going from $21.4 billion in 2007 to $42 billion in 2011, according to a report by eMarketer. This represents an increase from […]

A new podcasting and new media industry group, the Association for Downloadable Media (ADM) generated a great deal of discussion in the podcasting community when it was announced in July. I caught up with two of the ADM’s founders earlier this week to get an update, and what I found out may surprise you. Susan […]