The Starbucks Podcast: Overheated and Brewed Too Long
Sep 15th, 2006 | By James Lewin | Category: Audio Podcasting, Corporate Podcasts, Podcast QuickiesStarbucks is the latest company to misstep with their initial attempt at corporate podcasting. Their podcast, Starbucks Coffee Conversations, is striking many as hard to swallow. The first episode, Coffee 101 (MP3), features a discussion with coffee farmers and a taste-testing expert. “All the things that give podcasting flavor — natural tone, passion, spontaneity, good […]