Making Money with Podcasts

Why Did Yahoo Kill Its Podcast Portal?

Sep 27th, 2007 | By | Category: Audio Podcasting, iPod Accessories, Making Money with Podcasts, Podcast Directory Sites, Podcast Distribution

Yahoo’s decision to kill off the Yahoo podcast portal has generated a lot of discussion, and appears to be a sort of Rorschach test that reflects people’s attitudes about podcasting. Does Yahoo’s Decision Reflects The State Of Podcasting? At TechCrunch, Duncan Riley suggests that podcasting’s growth rate is the reason for the closing, saying that […]



Podango Acquires Gigavox Audio Lite From Gigavox Media

Sep 25th, 2007 | By | Category: Audio Podcasting, Making Money with Podcasts

Podango, the online video and audio network, announced today that it has acquired the GigaVox Audio Lite technology from GigaVox Media. Deal terms were undisclosed. Podango will incorporate GigaVox Audio Lite features and capabilities into its P2 podcasting platform, enabling publishers to automate component show assembly and improve post-production management. Podango publishers will be able […]



Podango Announces Podcast and New Media Expo ‘Unconference’ Speakers

Sep 25th, 2007 | By | Category: Audio Podcasting, How to Podcast, Making Money with Podcasts, Podcasting Events, Video Podcasts

Podcast network Podango today announced the twenty-one podcasting and new media speakers staged for its “Unconference” at the Podcast and New Media Expo (PNME), taking place September 28-30, at the Ontario Convention Center. “We’re featuring an open discussion and practical, how-to exchanges of information,” said Lee Gibbons, CEO of Podango. Podango has organized an outstanding […]



Rocketboom Announces Ad Partnership With Blip.tv

Sep 24th, 2007 | By | Category: Internet TV, Making Money with Podcasts, Podcasting Services, Video, Video Podcasts

Rocketboom and Blip.tv have announced a partnership to incorporate interactive advertising into the weekday video podcast. The result is more intrusive than some other Internet video ad types, but is an interesting new ad option. Here’s how Blip.tv’s Mike Hudack describes the system: That new technology is an entirely interactive QuickTime overlay advertisement that looks […]



PremiumCast Intros Podcast Customization & eCommerce Service

Sep 20th, 2007 | By | Category: General, Making Money with Podcasts, Podcasting Services

Podcasters Paul Colligan and Alex Mendossian have announced PremiumCast, a new service that lets you manage, deliver and sell podcasts and video podcasts. The service lets you create custom messages, track subscriber usage, monetize podcasts and publish both public and private podcasts. Three levels of service are available: Free, Professional ($37/month) & Viral ($67/month). The […]



NBC Direct To Offer Free Show Downloads Via Closed Podcast Platform

Sep 20th, 2007 | By | Category: Corporate Podcasts, Digital Video Downloads, Internet TV, Making Money with Podcasts, Podcasting Services, Video, Video Podcasts

NBC has announced a new service, NBC Direct, which will let you download and view NBC’s primetime and late-night programming to Windows PCs to watch for up to a week after the shows are broadcast. The service, which will begin beta testing in October, promises to let you download full-length episodes of Heroes, The Office, […]



Wizzzard Podcast Downloads To Get Certified By Nielsen//NetRatings

Sep 18th, 2007 | By | Category: Corporate Podcasts, Making Money with Podcasts, Podcasting Services

Podcast¬†hosting provider¬†Wizzard Software¬†announced today a partnership with Nielsen//NetRatings to offer certified download data. According to Wizzard, certified download numbers will bring “a new level of accountability to podcast ad sales.” “Our adoption of the Nielsen//NetRatings solution….will elevate our participating publishers‚Äô podcasts to an entirely new level of consideration by advertisers and agencies as a viable, […]



Advertisers Moving Money To The Internet, Spending Less Overall

Sep 13th, 2007 | By | Category: Making Money with Podcasts

Another report shows that advertisers are rapidly moving their spending from traditional media to the Internet. And while Internet ad spending is rising, advertisers appear to be getting more bang for their buck, because their overall ad spending is down. Internet media’s share of advertising spending increased from 6.4% to 7.6% in the last year, […]



Webcasters Face 12% Tax For Using Traditionally-Licensed Music

Aug 23rd, 2007 | By | Category: Making Money with Podcasts, Podcasting Law

Music industry group SoundExchange said Tuesday that small Internet radio broadcasters could pay royalty rates from 10-12% to stream traditionally-licensed music online through 2010. Qualified Webcasters ‚Äî those earning $1.25 million or less in annual revenue ‚Äî have until Sept. 14 to accept SoundExchange’s offer. The agreement covers streaming recordings of SoundExchange members. SoundExchange represents […]



Podcasting Firm Wizzard Announces 83% Revenue Growth

Aug 18th, 2007 | By | Category: Making Money with Podcasts, Podcasting Services

Wizzard Software, a leading podcast hosting network, has announced that it recorded record revenues of $1,428,097 during the second quarter ended June 30, 2007, an 83% increase from the second quarter of 2006 and a 97% increase over revenues in the first quarter of 2007 ($725,926). For the six month period ended June 30 2007, […]