Making Money with Podcasts

Apple Developing iNews Service Based On Podcasting

Feb 21st, 2008 | By | Category: Audio Podcasting, Corporate Podcasts, Digital Video Downloads, General, Internet TV, iPods & Portable Media Players, Making Money with Podcasts, Podcasting Services, Video, Video Podcasts

An Apple patent reveals that the company is working on a podcast aggregator that would dynamically collect the news that you are interested in and deliver a personalized news podcast, according to a report at AppleInsider. In other words – Apple wants to be your news and information station. The system would allow you to: […]



Google Debuts AdSense For Video

Feb 21st, 2008 | By | Category: Making Money with Podcasts, Streaming Video, Video, Video Podcasts

Google announced today that its AdSense for Video program is now open to publishers. Previously, the AdSense program has focused on serving (usually) contextually relevant text-only ads. Google’s video pilot program originally was going to serve up video-in-video advertising. However, as it has evolved, the video part has been replaced by targeted, contextually-relevant CPM banners […]



Internet Advertising Growing Like Mad

Feb 11th, 2008 | By | Category: General, Making Money with Podcasts

If you’re trying to make money with new media, IDC has some good news for you. U.S. Internet advertising is growing like mad – up by 25% in 2007 to over 25 billion dollars. And the money’s not all going to Google. Research Highlights:¬† As people spend more time on the Internet, companies are moving […]



PodShow Press Publishing Book Based On Children’s Podcast

Feb 11th, 2008 | By | Category: Making Money with Podcasts

Mark Linder, the creator of the Bedtime Stories My Kids Love podcast, has reached an agreement with the newly formed PodShow Press to publish in both audio and print form his first book of bedtime stories, The Adventures of the Man in the Can. The new work is a collection of stories about a character […]



Wizzard CEO: Podcast Downloads Will Jump 50-80% In 2008

Feb 8th, 2008 | By | Category: Audio Podcasting, Making Money with Podcasts, Podcast Distribution, Podcast Hosting, Video Podcasts

There’s been a lot of discussion lately in the world of new media about the future of podcasting – people wondering what the current state of podcasting is and where it’s going. eMarketer forecasts that the audience for podcast consumption will double in the next two years, but even that relatively rosy forecast is disappointing […]



Wizzard Stock Starts Trading on AMEX

Feb 7th, 2008 | By | Category: General, Making Money with Podcasts, Podcast Distribution, Podcast Hosting

Podcast hosting network Wizzard Media announced this morning that its common shares are set to begin trading today on the American Stock Exchange (“AMEX”) under the ticker symbol ‚ÄúWZE.‚Äù Previously, the company traded as ‚ÄúWIZD‚Äù on the Over-the-Counter Bulletin Board. Wizzard is based in Pittsburgh, Pennsylvania, with offices in New York, Los Angeles, and Detroit, […]



New Site Wants To Be YouTube of How-Tos

Feb 6th, 2008 | By | Category: Making Money with Podcasts, Video, Video Podcasts

Howcast Media announced the launch of its new site today, a venue for watching and sharing “instructional how-to” videos. Howcast, founded by veterans of Google and YouTube, also announced a directors’ program for “emerging filmmakers” to pad out video offerings on the site. Howcast paints itself as a hybrid of “user-generated content with the quality […]



ADM To Introduce Podcast Advertising Standards & Guidelines

Feb 6th, 2008 | By | Category: How to Podcast, Making Money with Podcasts, New Media Organizations

The Association of Downloadable Media’s (ADM) Susan Bratton has announced that the organization will present its Advertising and Sponsorship Standards and Guidelines for Traffic Measurement at the upcoming ad:tech Expo, being held in San Francisco, April 15-17. The ADM will present the latest numbers in podcasting/vidcasting and downloadable media, case studies of successful programs, new […]



Pulver Announces Launch of 24/7 ‘Indie’ TV Channel

Feb 1st, 2008 | By | Category: Making Money with Podcasts, Podcasting Networks, Video

VoIP pioneer Jeff Pulver, host of online tech show PulverTV, announced today the launch of PulverTV, which he is calling “The First 100% “Indie Internet TV” Channel.” The staff at PulverTV are creating 12-14 hours/week of original programming. In addition, they’ve enlisted several dozen producers of independently created Internet TV to include in the daily […]



Grape Radio Inks American Airlines Deal

Jan 28th, 2008 | By | Category: Audio Podcasting, Making Money with Podcasts

While we were out covering the NAMM music industry convention last week, we had a wonderful lunch meeting with Gigavox Media’s Michael Geoghegan (with me in photo, right). Michael told us lots of great stories about his work creating the Disney podcast before we headed over to play at Disneyland (shh! don’t tell our kids […]