If you’re trying to make money with your podcast, Pete Barlas at Investors.com has good news for you. According to Barlas, “more advertisers are starting to spread their ad dollars to audio and video podcasts in an attempt to reach certain consumers.” Investors is bullish on the prospects for podcast advertising: Podcast ad revenue represents […]

Internet video startup Revision3, the home of Diggnation, XLR8R TV, Epic Fu and other popular video podcasts, has been making headlines since its founding in 2005.

The most recent headlines, though, have surrounded Revision3’s extended outage over Memorial Day weekend, and the way CEO Jim Louderback’s very publicly pointed the finger at anti-piracy firm MediaDefender as the cause for the outage.

Podcasting News’ Publisher Elisabeth McLaury Lewin caught up with Louderback, who answered questions about Revision3, how they plan to respond to the MediaDefender attack and his vision for the future of Internet media.

AdAge reports that Google has a plan for monetizing YouTube – getting you and other content creators to sell ads: Professional content producers — those who come equipped with their own ad-sales teams — are now able to sell advertising on their YouTube channels. That includes the click-to-expand overlays that run across the bottoms of […]

R&B star Usher has launched a video podcast, Ucast, to coincide with the release of his latest CD, Here I Stand 10 initial video podcast episodes are planned, offering viewers a behind the scenes view of launching an album, producing a video and preparing for a tour. “The entertainment business is much more than the […]

In April, we reported on Arbitron/Edison Media Research’s latest report on the podcast audience.  At the time, we were struck by their stats for the podcast audience, which showed that the audience for audio podcasts grew 38% in the last year, and the audience for video podcasts grew 45%. Edison’s Tom Webster also has offered his take on […]

Our friend, radio producer Chris Vallance, sent word that he had recently interviewed PodShow – er, Mevio – executive Adam Curry for his BBC Radio Five Live Pods and Blogs program. Our regular readers will remember that Mevio co-founder and Chief Executive Ron Bloom raised eyebrows last month by explaining that the reason for the […]

There’s been some discussion in the last few days about so-called “blogging 2.0”.

Call me blogtarded, but this “blogging 2.0” idea seems to be missing the most basic thing that has made the growth of blogging and Internet media interesting: the Internet is unrelentingly lowering the barriers to content publishing, to the point that it is becoming trivial to publish content.

Advertisers are spending more at niche, or “long tail” web sites, and less at large sites, according to figures from PubMatic, a advertising service for publishers. The PubMatic AdPrice index shows that, while average ad rates are falling, rates at niche sites are actually on the rise. eCPMs (effective cost per 1000 ad impressions) for […]

Todd Cochrane is the CEO of Raw Voice, a longtime podcaster at Geek News Central and helps connect podcasters with advertisers via his Blubrry podcast network. He’s also known for having strong opinions, on topics ranging from the PodShow/Mevio name change to the quality of podcasters’ RSS feeds. I asked Todd about his perspective on […]

Beet.tv‘s Andy Plesser reports that the co-producers of lonelygirl15, Miles Beckett and Greg Goodfried, have raised $5 million in venture funding for their new company, EQAL. They’re building a digital media studio and working on product placement and licensing deals. “We’re going to teach Hollywood how to do it right,” said Beckett.