Corporate Podcasts

Libsyn Leaders Explain New LibsynPRO Podcasting Services

Sep 13th, 2006 | By | Category: Audio Podcasting, Corporate Podcasts, Podcast Hosting

Libsyn, a popular podcast hosting service, has debuted a new site for heavy-hitting podcast customers, LibsynPRO. Libsyn currently provides many podcasters with hosting, syndication and blogging services. Their new offering provides the same types of services, but aimed towards corporate publishers. Early adopters of LibsynPRO include the National Geographic Society, National Public Radio (NPR), and […]



Podcast Monetization in Action: About Launches Sponsored Medical Podcasts

Aug 19th, 2006 | By | Category: Corporate Podcasts, Making Money with Podcasts

About.com, a New York Times property, has launched a sponsored medical podcast about heartburn and acid reflux.Each podcast will be approximately three to five minutes long and will be introduced monthly. The series is the first of its kind on About.com. The series is sponsored by AstraZeneca, a pharmaceutical company that makes Prilosec and Nexium […]



The Prescription for Podcasting Revenue: Medical Podcasts

Aug 19th, 2006 | By | Category: Corporate Podcasts, Making Money with Podcasts

Pharmaceutical companies are rushing to increase their spending on Internet advertising. According to an eMarketer report, drug companies’ Internet spending will increase by about 25% in this year alone, to $780 million, as marketers shift from consumer mass marketing to more targeted opportunities on the Internet. By 2008, online spending is expected rise to $1.3 […]



New HBO Podcast Too Hot To Handle

Aug 13th, 2006 | By | Category: Corporate Podcasts, Video Podcasts

HBO has released one of its original documentary films, the cautionary Too Hot To Handle, in its entirety as a free podcast. The documentary, which offers a guide to the effects of global warming in the United States, is available as a four-part download. Too Hot To Handle features contributions from leading scientists in the […]



New Business Podcasting Service

Aug 4th, 2006 | By | Category: Audio Podcasting, Corporate Podcasts, Podcasting Services

PodWorx, a Las Vegas based podcasting company, has announced that it is offering business podcast production services. “With the unmatched rise in podcast listenership, all businesses are faced with a tough question,” says Scott Whitney, president of PodWorx, “at what point will the decision not to produce a podcast for their customers, prospects, business partners […]



Corporate Podcasting Summit 2007 Call for Papers

Aug 3rd, 2006 | By | Category: Corporate Podcasts, Podcasting Events

The Corporate Podcasting Summit, a podcast conference that focuses on business podcasting, has announced plans for events in London, UK and the US East Coast in 2007. At the inaugural Corporate Podcasting Summit, held in San Francisco, June 2006, there were speakers from Whirlpool, the host of the Disneyland Resort podcasts, BEA Systems and Keane, […]



Supergenius Stephen Hawking Has No Clue How the World Can Survive; Worse Still – Yahoo! Has No Clue What a Podcast Is

Aug 2nd, 2006 | By | Category: Corporate Podcasts, Podcast Quickies, Strange

Yahoo today released a press announcement that announced that renowned British astrophysicist and professor Stephen Hawking has vocalized his thoughts about the fate of the world in an exclusive audio podcast featured at the Yahoo! Search site. Pretty important stuff to think about. Unfortunately for the world, Hawking has no clue how the world can […]



Major Record Label Podcasting Under the Radar

Aug 2nd, 2006 | By | Category: Corporate Podcasts, Podcast Quickies

Major label Warner Brother Records appears to be podcasting traditionally copyrighted music, from well-known artists, Under the Radar. Murmurs and whispers around the podosphere have hinted that Bands Under the Radar, described as “a music podcast featuring unsigned bands and indie artists,” is not “indie” at all, but is in fact a podcast being quietly […]



Kevin Smith Uses iPods, Video Podcast to Promote Clerks II

Jul 30th, 2006 | By | Category: Corporate Podcasts, Video Podcasts

Director Kevin Smith is using iPods and video podcasts to promote his latest film, Clerks II. Smith joined Superman’s Bryan Singer and other directors by creating a Clerks II video podcast that provides an insider’s look into the making of the film. The Clerks II podcast looks at mullets, Ben Affleck’s thoughts on being in […]



IBM Intros Technology Tips Podcast

Jul 29th, 2006 | By | Category: Audio Podcasting, Corporate Podcasts, Podcast Quickies

IBM has introduced the ShortCuts podcast series, a podcast that provides technology tips on current trends and issues such as computer security, instant messaging etiquette, and email management. The four-minute audio shows are intended to give listeners short, practical advice that can be applied at work or at home.The latest episode looks at Beating Spyware […]