First Commercial Shot On An iPhone 4

Jun 30th, 2010 | By | Category: Digital Video Recorder, Internet TV, iPhone, Video, Vlogs

By now you, you probably already know that the iPhone 4 can shoot great video.

But is it good enough for commercial work?

FLF Films thought so – and they shot their latest commercial, for Minelab, on an iPhone 4. Filming included putting the iPhone on a Steadicam and even flying it through the air on an RC helicopter.

While the quality is clearly not equal to state-of-the-art video cameras, it’s good enough to open up  a lot of options for mobile video work.

Check out the footage and let me know what you think!

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4 Responses to “First Commercial Shot On An iPhone 4”

  1. Calor says:

    Pretty cool! I’d like to see a ‘making of’ video for this to see their setup.

  2. Perfect example of people with too much expensive equipment and not a good enough set of eyes. The commercial looks alright but the shots are lackluster even with beautiful scenery. The phone preforms well enough I guess but this commercial sucks.

  3. James Lewin says:

    spacecowboyian – no argument from me on how inspired this commercial is – this seems more a proof of concept than anything else.

  4. Spiderweb says:

    Hey Calor – here’s an article about it with pics that show the set up: http://www.salon.com/technology/the_gigaom_network/online_video/2010/06/30/iphone_4_camera_used_to_shoot_tv_commercial

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