NetFlix To Stream Movies To Tivo
Oct 30th, 2008 | By James Lewin | Category: Streaming VideoNetflix today said that it has reached a deal with TiVo to provide digital movie streaming to many of the 800,000 broadband-connected Tivo subscribers.
The companies are testing the new service in several thousand U.S. households and expect it to be broadly available in early December.
Netflix’s “Watch Instantly” Web streaming service, with a library of more than 12,000 movies and TV episodes, is offered free to its more than 8 million subscribers.
“The YouTube service on Tivo is extremely popular,” said Tara Maitra, vice president and general manager of content services at TiVO, who said over 65 percent of its broadband-connected subscribers were taking advantage of the broadband features.
“I think everyone’s trying to figure out the right business model, and they want to get their content on as many platforms as available,” she said.