More and more companies are finding themselves dealing with user-generated criticism – on blogs, forums and on YouTube.

This video is a great example of how to deal with this.

As a response to a fan video for Tiger Woods PGA TOUR 08 that points out an apparent glitch in the game, Tiger Woods and EA Sports demonstrate that the “glitch” is not a glitch at all.

Their response video, in just two days, already has twice the number of views as the original video, which has been up a year.

He’s just that good!

via Steve Rubel