Podcasting network Wizzard Media has announced that it is is working with European lottery site PlayUKinternet.com on what they are calling the first international geo-targeted audio podcast advertising campaign.The three month campaign is aimed at audiences around the globe in Australia, Denmark, Sweden, Germany and Italy, encompassing over half a million ad impressions delivered across a select group of audio podcasts on the network.

“We believe their state-of-the-art geo-targeting capabilities will allow us to raise awareness of our products and services to highly-targeted audiences around the world through an innovative new media,” said Tasneem Domingo, Marketing Manager, PlayUKinternet.