Brightcove Gives Up on User-Generated Video
Nov 27th, 2007 | By James Lewin | Category: General, Internet TVRead/WriteWeb reports that Internet video startup Brightcove has informed members of its Brightcove.TV site that it will no longer be accepting direct consumer uploads as of December 17, 2007. Instead, the company will be focusing on offering video publishing services for corporate clients.
The move is a sign of the maturation of Internet video. A year or two ago, YouTube wowed us with its wealth of video and the fact that you could even publish content to the Internet.
Now, mainstream content producers are working Internet video from every angle they can, user-generated video is proving to be difficult to monetize and serious indie video producers have lots of options for publishing their content on their own terms.
Brightcove had a sophisticated player (for Flash), but it was choppy and low-res. As the article suggests, there are other options out there for the serious producer, so it doesn’t hurt me much. However, some sites that we share content with use Brightcove as a platform to let users upload audience-targeted videos may be SOL on this deal. I wonder how the likes of TasteTV will get their user-generated content now?