“Social talk radio network” BlogTalkRadio today announced the creation of the new ‚ÄúBlogCritics Radio‚Äù Channel in partnership with online magazine BlogCritics, on BlogTalkRadio.com. The new channel will feature a group of BlogCritics writers and editors covering pop culture, news, sports and technology.

BlogCritics network hosts will have their own live talk radio shows and be able to conduct round-table discussions with listeners, sharing their views and opinions as a complement to their written commentary that appears on BlogCritics.org.

Shortly after the conclusion of each live (sometimes call-in) BlogTalk network show, the episode is made available for download as a podcast.

Eric Olsen, Blogcritics founder and publisher touted the partnership as an “opportunity to make our coverage … more immediate and interactive, as well as opening up topics that … time constraints do not allow us to address.”

BlogTalkRadio and BlogCritics representatives touted the partnership as the means to offer advertisers and marketers opportunities to cross-promote their brands on both sites, reaching more than 3.5 million users a month.