Amazon and TiVo have announced Amazon Unbox on TiVo, a soon-to-be-launched service feature that will provide TiVo subscribers with the ability to rent and purchase movies and television shows from leading studios and networks including CBS, Fox Entertainment Group, Lionsgate, Paramount Pictures, Universal Studios Home Entertainment and Warner Bros. Entertainment. Amazon Unbox on TiVo is currently in beta testing among a select group of TiVo subscribers and will be available soon to more than 1.5 million broadband-ready TiVo boxes.

The Amazon Unbox video download service, which launched in September 2006, offers thousands of movies, television shows and other videos for download to PCs and any Windows Media Video-compatible portable device. Now, in addition to PCs and portable devices, movies and television shows will be available to download directly to a customer’s TiVo box for playback on their television set. This is the first service that uniquely allows for downloadable broadband video to be integrated with programming recorded from TV so the consumer can easily navigate all viewing options.

“TiVo is taking the best way to watch TV and making it the best way to get popular movies and television shows from major Hollywood studios,” said TiVo’s CEO, Tom Rogers. “Now, TiVo subscribers can rent and purchase movies and TV shows and download them to their television set – all without leaving their homes.”

via VPN: Amazon Unbox