While You Drooled Over YouTube’s $1.6 Billion, Blinkx Inked Microsoft Video Search Deal
Oct 11th, 2006 | By Elisabeth Lewin | Category: Digital Video Downloads, Video 
Blinkx, a developer of video search technology, and Microsoft have inked a deal to use Blinkx techology to enable video searches at MSN and Live.com.
“We will be the single biggest video search engine on the Web,” said Suranga Chandratillake, Blinkx co-founder and chief technology officer.
Blinkx’s technology already powers video search on a variety of sites, including AOL, Lycos and Times Online.
Microsoft has agreed to pay Blinkx a licensing fee based on how much use visitors to Microsoft Web sites make of the Blinkx search system.
“It could mean from zero to millions of dollars,” Chandratillake said of the potential value of the Microsoft deal to Blinkx.
Blinkx uses voice recognition, image and contextual analysis to help it index video. As a result, it can index videos based on content, not just titles or meta information.
via Washington Post
First time I’ve heard of blinx.
I suppose they are trying to be the Google for video?
So what advantage does blinx have over popular search engines?