“Offering young consumers an easy-to-use alternative to pirated music sites will be compelling,” said Robin Kent, SpiralFrog’s CEO. “SpiralFrog will offer those consumers a better experience and environment than they can get from any pirate site.”Kent highlighted some key factors Рlegal digital files with no viruses or spyware in a controlled client-server architecture, quick downloading, and songs and music videos by popular artists as among the primary benefits users will gain.

The service will be built around digital rights management technology, offering users limited use in exchange for viewing or listening to advertisements.

via Axehole