Users select the RSS feeds they want to keep an eye on, by directly entering the feed address, or using the auto-discovery feature, and choose whether they want to receive a selection of updates or all new posts, how often and at what time of the day.

Mobile Podcast Solution periodically scans the feeds for updates and when a new post, podcast or video comes up, it is automatically converted into an MMS or a WAP push and sent directly to the subscriber’s mobile phone. The system displays text, photos, and reads podcasts and videopodcasts to fit the terminal’s technical specifications.

Mobile Podcast Solution is designed to work with the majority of mobile terminals, as it uses the client (MMS, WAP push, SMS) already embedded in the phone: there is thus no need to download an extra client.

“Blogs and podcasts publish information which are followed by millions every day; the need to make this data mobile is expressed by content creators as well as their audience,” said Jérôme Lament, Marketing Manager.

“In spite of the rapid and global growth of the mobile content market, few are the solutions really dedicated to personal published content” adds Thierry Grillot, Business Unit Manager. “However, feedback from the mobile operators, our primary customers, indicates this lack is filled by our Mobile Podcast Solution.”

Source: XandMail