Pixar Uses Video Podcasting to Promote Cars
May 17th, 2006 | By James Lewin | Category: Corporate Podcasts, Video PodcastsDisney is using video podcasting to help promote the upcoming Pixar computer-animated film, Cars.
The movie, directed by John Lasseter (Toy Story, Toy Story 2, A Bug’s Life), is a comedy adventure set inside the world of cars.
The video podcast features the kind of behind-the-scenes additions that are often added to DVD releases, including features on the Cars soundtrack and the voice talent recording sessions.
CARS opens nationwide June 9, 2006.
