Media hosting/publishing service provider Podango has announced that a beta version of its P2 Platform is now available.
The P2 platform’s feature set includes publishing tools for audio, video, and blogging, metric monitoring tools, search engine optimization, integrated advertising and the ability to embed the player in other sites. The end-user experience includes easy subscription and rich feedback mechanisms.

New features include:

• yourname.Podango.com – P2 provides podcasters with their own publishing site on Podango.com.
• PodangoPress Plug-in – P2 lets podcasters create their own custom blog-based podcast with all the benefits of Podango, combined with the easy content management of WordPress, the preferred blogging software of successful podcasters.
• Podango APIs – Podango APIs enable a fully functional Podango site experience in the context of their own website, giving web developers the richness of the Podango experience, but with full control over the look and feel of their site.
• Podango Copy & Paste Remote Player – The Podango-branded player will play any selected content (audio or video) from Podango.com in any social network site, wiki, or anywhere you can edit in HTML mode.

“With the launch of P2 beta, Podango is providing a single, complete, integrated platform for new media publishers,”¬ù said Lee Gibbons, CEO, Podango. “From hosting to monetizing to finding premiere content, the new media tools that are now available through Podango streamline the entire audio, video, and blog audience experience and publishing process.”

Podango launched the 1.0 version of the platform in September 2006.